THE STORY

At age 52, Ray Kroc wasn’t exactly successful. It was the 1950’s, and Kroc had already worked as a musician, a teacher, and as a milkshake mixers salesman, but was struggling to make ends meet. One day, two brothers ordered 8 of Kroc’s mixers for their hamburger restaurants. Surprised, Kroc decided to fly to California and meet his new clients.

A few years earlier, the two brothers had started a revolutionary burger joint. It was clean and fast, and their burgers were fresh and cheap. A big change in a time when burger joints were dirty roadside stands. Quickly, their business grew from one to at least six restaurants.

So, when Kroc visited, he was impressed by the number of people waiting in line every day. He immediately thought of opening one of their restaurants as a franchise. The move was such a success for Kroc that, 5 years later, he had a chain of 228 restaurants. He earned enough cash to buy the brothers out, Richard and Maurice McDonald, including their iconic restaurant name, for a mere $2.7 million. In the deal, Kroc agreed to the brothers’ wish to keep their first restaurant. But in a surprising move, Kroc later opened a new McDonald’s right across the street and ran the brothers completely out of business.

In 1984, Kroc died at 81, he was worth $600 million. McDonald’s today is… well, I’ll stop here and save you three seconds! 😉

Ray Kroc.

 

ABOUT TIME

While you could technically “make it” it at any age, time is usually not on your side. In anything you do, if you do it now, suppose you’ll see results in 12 months, so by the end of 2018. But if you start in a year, well, you’ll be collecting your first results sometime by the end of 2019, maybe even 2020. Use the new year as an opportunity for good decisions. Happy new year! 🙌

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Sources:

© Story by Tarek Issa.

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